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About Robert Lane

Robert Lane founded Aspire Communications in 2005 to focus on visually interactive presentation development and training. His Visual Language methodologies transform standard PowerPoint slide shows into dynamic presentation tools that better engage audiences, enhance learning outcomes, and improve sales effectiveness. Robert speaks, consults, and trains in the US and internationally. He has authored several books, including Relational Presentation: A Visually Interactive Approach, Selling Visually with PowerPoint, and the new Visual Language Series. His work focuses primarily on helping governmental and corporate clients restructure existing enterprise-level training and sales platforms. Robert completed a Bachelors of Science degree in Physics and a Masters of Science degree in Educational Technology at the University of Arizona in Tucson, Arizona, USA, where he makes his home.

Picture Roles in Presentation: Comparison Contrast

By |December 22nd, 2015|

Showing images in a comparison contrast role is an excellent way to increase the visual impact of presentation messages.  The cutting example shown here demonstrates the use of images in a [...]

Picture Roles in Presentation: A Cheesy One to Avoid

By |November 25th, 2015|

This mistake is so widespread in presentation environments these days that it's one of the factors behind a general disdain for PowerPoint overall. The pictures here are prime culprits. Let's say our speaker is talking about an upcoming merger or cooperative project and needs something to show with PowerPoint in the background. He thinks, "Hey, I'll grab a stock photo of people shaking hands. That should visually communicate the idea of 'cooperation,' shouldn't it?"

Pictures Should Cover Entire PowerPoint Slides

By |November 12th, 2015|

Adding pictures to a PowerPoint slide show is a good idea. But be sure to do it the right way.  Over the years I've noticed a weird universal law. PowerPoint users seem [...]

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